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TFI News August/September 2007

TFI News
A free fashion industry newsletter for innovative designers and small business entrepreneurs

Brought to you by:
Toronto Fashion Incubator (TFI)
Toronto’s Non-Profit Small Business Centre
Developed To Nurture, Support and Promote New Fashion Entrepreneurs

1987 – 2007
Celebrating 20 Years of TFI in 2007

Contact TFI at tfi@fashionincubator.com

Sponsored by:
TEDCO, Toronto Economic Development Corporation

August/September 2007
Volume 15, Issue 6

1. TFI’s Move Update
2. Hold The Date: TFI Press And Buyers Breakfast SS08
3. Project Runway Contestants Announced
4. FDCC Puts L'Oréal Fashion Week Front And Centre
5. Fashion & Design Festival Storms Toronto’s Runways
6. Scene & Heard
7. Upcoming Events
8. Top Picks

1. TFI’s Move Update
On the eve of its move to Exhibition Place, the Toronto Fashion Incubator (TFI) was granted a short-term extension at 106 Dovercourt Rd., from August 31 until September 14, 2007. The temporary stay was necessitated due to construction delays at TFI’s new home, caused when renovation crews were denied access to the building during the Canadian National Exhibition. With TFI’s current lease expiring soon and renovations 18 days behind schedule, the non-profit organization was forced to move out and temporarily store its contents in an empty building on the Ex grounds.

TFI had planned to re-open its doors for programming and services on September 17, but that date was later postponed to September 24. “To all of our members and sponsors, I apologize for any inconvenience this delay has caused,” says Susan Langdon, TFI’s executive director. “I just hope that everyone will understand. It’s been a very difficult process.”

After September 24, TFI’s new address will be:

285 Manitoba Dr.
Exhibition Place
Toronto, ON M6K 3C3

Telephone and fax numbers remain the same:
T: 416-971-7117
F: 416-971-6717

2. Hold The Date: TFI Press And Buyers Breakfast SS08
The Toronto Fashion Incubator will host its annual TFI Press and Buyers Breakfast on October 16, 2007, at its new location, 285 Manitoba Dr., in Exhibition Place, Toronto. TFI apparel and accessory designers will meet, greet and schmooze with Toronto’s top fashion media, sales agents and retail buyers. A list of participating designers will be released October 1, 2007.

The event is by invitation only to accredited media, sales agents and fashion retailers. Accreditation forms can be downloaded here.

3. Project Runway Contestants Announced
The Slice Channel recently announced the 12 talented Canadian designers featured in the upcoming TV show Project Runway Canada. They are Evan Biddell (Saskatoon), Lincoln Cheung (Montreal), Marie Genevieve Cyr (Montreal), Sofia Duncan (Ottawa), Kendra Francis (Toronto), Darin Hartmann (Bashaw), Michael Hatley (Toronto), Lucian Matis (Toronto), Shernett Swaby (Toronto), Carly Wong (Vancouver) and Stephen Wong (Toronto). TFI Outreach members and alumni are well represented with five contestants: Duncan, Francis, Matis, Swaby and Stephen Wong. The reality show airs on October 8 at 10 p.m. ET. Tune in to watch who walks away with $100,000 cash, an ELLE Canada photo spread and a featured runway show during L’Oreal Fashion Week in Toronto.

Project Runway Canada designers with host, Iman

4. FDCC Puts L'Oréal Fashion Week Front And Centre
The Fashion Design Council of Canada (FDCC) will put Canadian fashion front and centre, setting up camp at Nathan Phillips Square from October 22 to 27, 2007. Designers from across the country will present their spring 2008 collections under a 30,000-sq.-ft. eco-friendly tent in front of Toronto’s City Hall.

"I'm extremely pleased that L'Oréal Fashion Week is being held on City Hall's front yard for the first time," says Mayor David Miller. "The fashion industry forms a vitally important part of the cultural backbone of Toronto and I'm incredibly proud of what this industry has given to the city."

President of the Fashion Design Council of Canada, Robin Kay, adds "Building our 14th season in the heart of Toronto is fitting exposure and energy for our fabulous designers, brilliant sponsors and attending industry. What better way to shout aloud ‘Toronto is the fashion capitol of Canada.’"

On the eco side, Green Living Enterprises has teamed up with the FDCC to ensure the entire production is environmentally conscious. "We are proud to partner with the FDCC on the `greening' of L'Oréal Fashion Week. The environment is the #1 priority of Canadians and the FDCC is committed to reducing its footprint and becoming leaders in sustainability," says Green Living Enterprises CEO Laurie Simmonds.

For a schedule of shows, visit www.lorealfashionweek.ca.

5. Fashion & Design Festival Storms Toronto’s Runways
Die-hard fashionistas got their fashion fix at Toronto’s Fashion & Design Festival, held on August 23 to 25, 2007. Organized by Montreal-based Sensation Mode, producers of Fashion & Design Montreal and Montreal Fashion Week, the three-day festival held on Dundas Square (at Yonge and Dundas streets) featured Canadian designers, DJs and bands.

On Saturday, three TFI Outreach members—Engelbert Gayagoy, Danielle Meder and Katya Revenko—braved a summer storm and an enthusiastic crowd with a live draping demonstration on the runway. Meder chronicled her adventure in her blog, finalfashion.ca/?page_id=629.

Left: TFI member Danielle Meder weathers out the draping demo
Right: The completed, draped muslins
Photos: D. Meder

Later that evening, the Toronto Fashion Incubator’s show featured the fall 2007 collections from Outreach members D’Mila, Engelbert Gayagoy for 1.618, ICANDY Couture, Jason Meyers, OZEN, Quelque Filles, Desperately Different, Revolve, Hortense Salvatore and jewellery from Susie Love.

Left: Coats by Hortense Salvatore
Right: Fashions by ICANDY Couture

For its first effort in presenting a big fashion event in Toronto, and despite the rainy weather, Sensation Mode did a spectacular job of bringing high fashion to the street and resurrecting the public’s interest in design and style—something that has not been seen since the 1980s Festival of Canadian Fashion. Judging by the size of the crowds gathered to catch the runway action, this festival was a huge success and one with a great future.

6. Scene & Heard

NY Fashion Week Parked For Two More Years
After several seasons of uncertainty and rumours of the New York fashion shows having to move elsewhere, it was recently announced that Mercedes-Benz Fashion Week in New York will remain in the tents at Bryant Park until 2010. The agreement between the City of New York and show producers IMG Fashion will keep the week-long fashion event in midtown Manhattan for now, however IMG must continue its search for a new, larger location. “We couldn’t be happier,” said IMG Fashion senior vice president Fern Mallis. “The event is synonymous with Bryant Park, and though the search for a new location continues with the mayor’s office and Parks Department, we are happy that all parties will be able to continue to plan for upcoming events while new locations are explored by IMG in concert with the city.” Fashion Week has been held at Bryant Park since 1993, except for one season at Chelsea Piers. Fashion Week in New York is held twice a year. It takes 10 days to erect the tents, followed by eight days of shows and five days to dismantle it.

People En Espanol
TFI resident alumna Wendy Wong from House of Spy, was featured in the September 2007 issue of People En Espanol, which has a circulation of 486,949 monthly. Congratulations, Wendy, on the great coverage!

California Welcomes Barneys New York
Barneys New York opened a flagship, five-storey fashion emporium at 77 O’Farrell St. in San Francisco’s Union Square on September 19, 2007. High-end designer labels such as Bottega Veneta, Rick Owens, Balenciaga, Prada, Versace, Nina Ricci, Martin Margiela and L’Wren Scott can be found in the women’s designer collections on the third floor, with the fourth-floor housing young, contemporary labels in the Women’s Co-op. Menswear will find its home on the fifth floor, the shoe boutique on the second floor, jewellery and accessories on the main floor and cosmetics and fragrances on the lower level. The Bay area’s fashion industry hopes that the new store will spark a fashion renaissance in the city, or at least get people to think more about San Francisco’s fashion potential. Union Square has become a magnet for high-marquee fashion names such as Bloomingdale’s and a Prada boutique is scheduled to open by the 2007 holiday season.

New Fashion Incubator Opens In San Francisco
(ApparelNews.net) San Franciscan Yetunde Schuhmann is the first president of the San Francisco Innovative Design Council, which was founded in March 2007. Currently there are 20 members in the organization, which will act as a business incubator and trade group. Schuhmann hopes the group will guide the city toward building a new fashion district on Sixth Street in the city’s revitalizing Mission District. Recently Schuhmann met with San Francisco Mayor Gavin Newsom to discuss building a district of showrooms, ateliers and manufacturing shops on the rough-hewn Sixth Street in the next five years.

Thank You To TFI Donors
Thank you to our donors for your support of our non-profit organization. Your financial contribution enables TFI to carry on its important work of encouraging job creation and economic development in the community. This month we recognize donor Adele Wechsler for her kind donation to TFI.

7. Upcoming Events

September 24 - 29, 2007
B.C. Fashion Week
Designers from British Columbia and Western Canada present their spring 2008 collections. For more information, contact designers@bcfashionweek.com or visit www.bcfashionweek.com/.

October 9 - 12, 2007
Montreal Fashion Week
1430 de Bleury St., Montreal. Montreal and Quebec designers present their spring 2008 collections. For more information, contact info@sensationmode.com or visit www.mfw.ca/.

October 14 - 18, 2007
Mercedes Benz Fashion Week L.A.
Smashbox Studios, Los Angeles. Spring/summer 2008 collections from U.S. and international designers. For more information, contact 212-253-2692 or visit www.mbfashionweek.com/losangeles/.

October 16, 2007
TFI Press & Buyers Breakfast Spring 2008
285 Manitoba Dr., Exhibition Place, Toronto. Fashion media and retail buyers will get a sneak peek of spring 2008 at the Toronto Fashion Incubator’s annual breakfast event featuring some of its best apparel and accessory designers. By invitation only to accredited media and fashion retailers. Download the Press or Buyers accreditation form here.

October 18, 2007
How to Win TFI’s New Labels Competition Seminar
285 Manitoba Dr., Exhibition Place, Toronto. This is THE seminar for new fashion apparel designers who want to win TFI’s annual New Labels Fashion Design Competition. Pick up an official application form and gain tips and advice on how to win from 2007 winner Sarah Nicol from Quelque Filles. You could be Canada’s NEXT TOP DESIGNER and win a prize package from ELLE Canada valued at over $25,000. Networking reception 5:30pm; seminar 6:00 – 7:30pm. Tickets are available online at TFI Shop. TFI members: $30; non-members $45 + GST.

October 22 - 27, 2007
L’Oreal Fashion Week Spring 2008
Nathan Phillips Square, Toronto. Canadian designers present their spring 2008 collections to buyers and media. For more information visit www.lorealfashionweek.ca.

October 24, 2007
83rd Annual Hadassah Wizo Bazaar
Direct Energy Centre, Exhibition Place, 9am - 7pm; $4 entry fee, children under five are free. Find vintage and haute couture clothing, new shoes, denim, purses and more—all at rock-bottom prices—at this famous one-day sale. For more information, visit www.hadassahwizoto.ca.

Interested in having your event posted? Send your submission with a minimum of 30 days notice to TFI.

Get your 15 minutes of fame! Slice TV has casting calls out for naughty dogs, bulging brides, frazzled moms and more

Post your end-of-summer sale here to get the word out

Share your style and upload your fashion pix



CHANGING YOUR ADDRESS OR EMAIL ADDRESS? Keep us updated so you don’t miss out on important opportunities and notices. Contact TFI at tfi@fashionincubator.com or call 416-971-7117 x 21 with your latest contact info.

For a list of TFI members, look through Resident Profiles and Outreach Listings at www.fashionincubator.com/our_members/index.shtml.

The Toronto Fashion Incubator (TFI), an innovative, non-profit, small business centre established in 1987, publishes TFI NEWS. TFI creates a sense of community among its members by delivering comprehensive programs and benefits with an approach that is professional, passionate and nurturing.

TFI NEWS is a FREE newsletter publication sent to all TFI members and to those who requested it. Please forward this newsletter to other interested individuals and help spread the word! Information is intended for interactive and information purposes only. Submissions and feedback are welcome from all and should be sent to TFI.

To subscribe or unsubscribe to TFI NEWS please email us or call
416-971-7117 x 21.

Toronto Fashion Incubator
285 Manitoba Drive
Exhibition Place
Toronto, ON
Canada M6K 3C3

Tel: 416-971-7117
Fax: 416-971-6717
Email: tfi@fashionincubator.com

Office Hours
Monday through Friday, 9:00am to 5:00pm EST, closed noon to 1:00pm daily and holidays.

Directions To TFI
We’re located in Toronto’s historic Exhibition Place, between Dufferin and Strachan Avenues, just north of Lakeshore Boulevard. TFI’s building is across the street from the police and fire halls, just east of the Dufferin Gates. If taking public transit, take the Dufferin bus south and exit at the intersection of Manitoba and Quebec Avenues, right outside TFI’s doors. If driving, take Lakeshore Boulevard and go north on British Columbia Drive. At the first set of lights, turn east (right) onto Manitoba Drive and look for the police and fire halls. There is plenty of public parking on the grounds.

© Copyright 2007 The Toronto Centre for the Promotion of Fashion Design (Toronto Fashion Incubator, TFI). No part of TFI NEWS may be copied or duplicated in any form or by any means without the prior written consent of the Toronto Fashion Incubator.

This publication is distributed for information purposes only and with the understanding that TFI is not responsible for the results of any actions taken by any person in reliance on such information, nor for any errors or omissions contained herein. TFI expressly disclaims any and all liability arising out of the use of this publication or any part thereof by any person.



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