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TFI News October/ November 2005

A free fashion industry newsletter for innovative designers and small business entrepreneurs

Brought to you by:
Toronto Fashion Incubator (TFI)
Toronto’s Non-Profit Small Business Centre
Developed To Nurture, Support and Promote New Fashion Entrepreneurs
Sponsored by TEDCO (Toronto Economic Development Corporation) www.tedco.ca

1987 – 2005
Celebrating 18 Years of TFI

Contact TFI at tfi@fashionincubator.com

October/November 2005
Volume 13, Issue 7

1. Fashion Experts Select TFINew Labels® Fall 2006 Semi-Finalists
2. Spring 2006 L’Oreal Fashion Week Review
3. Breaking Through to the U.S. Market
4. London Calling
5. No Tax on Imported Textiles
6. Develop a Winning Fall 2006 Collection
7. ROM Opens New Galleries
8. Scene + Heard
9. Upcoming Events
10. Top Picks


November 23, 2005 – TORONTO Six bright and innovative designers have been chosen to headline the Toronto Fashion Incubator’s (TFI) Fall 2006 New Labels® Fashion Design Competition. Bev Kidd, Fashion Psychology duo Beryl Bacchus and Patrick Larrivee, Katya Revenko of Desperately Different, D'Mila by designers Liudmila and Gleb Diyachenko, Las Valentias by Erin Keatch, and Karamea by Michelle Turpin; are the hand-chosen few that will get their chance to wow Canadian fashion media, buyers and consumers at Hazelton Lanes in Toronto this coming March 2006. This exciting national design competition offers innovative women’s and men’s ready-to-wear fashion designers the chance to shine on stage in a professional, cutting-edge environment.

Actress Kristin Booth, Editor-in-Chief of ELLE CANADA Rita Silvan, Nathalie Atkinson of National Post, TNT’s Arie Assaraf and fashion designer David Dixon, reviewed applications from across the country in search of this year’s semi-finalists. “This event is a media favourite because of the exciting and undiscovered new talent we unveil on the catwalk,” says award-winning Susan Langdon, TFI’s Executive Director. The designers have one month to prepare for the next stage in the competition and judges will make their choice based on innovation, quality, fit, and marketability of the final collection. The winning designer receives The ELLE CANADA New Labels® Fashion Award valued at over $25,000, including a $1,000 cash prize, a featured spot in the TFI New Labels® Fall 2006 show at no cost, a one-page editorial in ELLE CANADA and for the first time ever, the winning collection will be available at TNT Blu in Hazelton Lanes. ELLE CANADA is the presenting sponsor, along with Hazelton Lanes, TNT, MAC, Salon Daniel, Laven Industries and Amazing Food.

Kristin Booth (left) who recently received a Gemini award for her role in The Movie Network's Regenisis, is a talented performer who continues to grace the screen. Since graduating from Ryerson’s Theatre School in 1997, Kristin Booth has starred in both film and theatre. The Toronto Star has said, “Miss Booth has a huge career ahead of her. See her now, and say you knew her when." Kristin has also starred in the hit thriller Foolproof, CTV’s Sleep Murder, and look for her in CBC’s upcoming miniseries: The Tommy Douglas Story.

Industry veteran Arie Assaraf is the owner and buyer for TNT. Arie’s passion has always been to create the perfect fashion destination; a place with its own unique style identity where new fashion creations aren’t just sold, they’re celebrated. In the end, it comes down to creativity. “When selecting a collection, I need to believe in what the designer is saying or trying to achieve...you have to be able to sense the passion invested in creating it, otherwise it’s just a name.” Arie is involved with every buy, and even with his busy travel schedule, he still can often be found in his stores.

Fashion designer David Dixon (right) has enjoyed tremendous media acclaim and is recognized as one of the leaders in Canadian fashion. He was named City of Toronto Designer of the Year 2000-2001, awarded The Matinee Fashion Foundation Grant 1998-2002 and was a Resident member of the TFI from 1995 to 2000. Since leaving the TFI, David remains affiliated with the organization by volunteering on its Board of Directors. David’s clothing is known for combining luxury with the functional, fantasy with the sensible, and is loved by celebrities such as Meg Ryan, Jennifer Love Hewitt, Wendy Crewson and Kristin Booth.

Nathalie Atkinson (left) is a Toronto-based arts journalist, and National Post's resident columnist on matters of style and shopping. She is an ardent supporter of emerging Canadian fashion and accessory designers, and an avid collector of anonymous vintage Canadian clothing. Nathalie also writes for Saturday Night, Fashion, Toronto Life, Publishers Weekly, House & Home, Torontoist, Broken Pencil, Salon and Spacing Magazine.

Rita Silvan (right), Editor-in-Chief, ELLE CANADA is one of the founding editors of the magazine. Toronto-born, she has worked as a writer and editor for the past 13 years in the magazine industry for such publications as Flare, Fashion, MoneySense and IE:Money. Rita has also specialized as a marketing consultant, specializing in the female consumer, for such clients as Pharmacia & Upjohn, Proctor & Gamble, Coca-Cola Limited, TD Bank and Ford Canada.

Presenting and Media Sponsor of the TFI New Labels® Fall 2006 competition and fashion show, for the 3rd consecutive year, is ELLE CANADA. As Canada’s pre-eminent fashion, beauty, and lifestyle magazine, this 34th edition of the global family of ELLE titles is one of its most successful launches in history. ELLE CANADA is published 12 times per year by Les Publications Transcontinental-Hachette Inc.

The Toronto-based TFI is an innovative, non-profit organization that has been hatching talent for over 18 years. With support from TEDCO (Toronto Economic Development Corporation), designers and entrepreneurs entering the fashion community are nurtured at TFI’s 6,000 sq. ft. design and small business centre. TFI New Labels®, TFI’s signature showcase of up-and-coming talent, has been presented to buyers, media and trade since 1992. Celebrated members and alumni of this illustrious competition include Joeffer Caoc, Mercy, Hyphen and CINCYN.

Please contact tfi@fashionincubator.com or 416-971-7117.
Visit www.fashionincubator.com for updates, ticket information & more.

Please contact FAULHABER PR at 416-504-0768 or email info@faulhaber.ca













2. Spring 2006 L’Oreal Fashion Week Review by Doris Montanera
Thank goodness for Canada’s cultural mosaic. If you translate that metaphor into design terms, those bits and pieces came together like an award-winning giant patchwork quilt during the L’Oreal Fashion Week spring collections shown in Toronto this past October.

Held at the former horticultural building on the CNE grounds, the recently renovated venue, Muzik—it was still under construction the week before—was an edgy counterpoint to the pretty theme running throughout the collections. Fashion week’s later start time, with most shows starting late afternoon, was a good move. It brought in bigger, more enthusiastic audiences, but the same could be said for any shopping mall show. Buyers were still scarce and international media non-existent. The best move came in the melding of designers from across the country—the best from Quebec, Ontario, and the West. Now if we can up the quotient from the West and at least keep the status quo from Quebec, it can only get better.

Here are the highlights:

Pirates were on deck Monday night. CinCyn transformed the old Berkeley Church into the New World with a treasure chest, canoe and a gangplank playing peek-a-boo through the mist of dry ice leading from the stage down to the pews that doubled as seats. Guided by their theme “1492 Columbus Sails the Ocean Blue”, designers Cindy Custodio and Cynthia Florek created sheer, billowing pirate shirts, wide-legged pants, tropical dresses and long, slinky sheaths that were so sexy, the ropes wrapping the waist and the crucifixes dangling on long chains were the only passing references to the missionaries who inspired them. Like on any long voyage, clothes usually look worse for wear. At about five inches, CinCyn may have set a new record for pant hems, which also bore needle pick marks. A good pressing might have helped, but Columbus probably didn’t carry an iron on board.

Paul Hardy’s collection entitled, “The Emancipation of the Icelandic Ghost Pirates”, was as eerie and evocative as what his theme suggested with its raw edges and seemingly shredded layers of white and silvery sheers. There were diaphanous dresses and sheaths with beads and silk satin slips, lurex-brocade corsets, cotton and silk chiffon pirate jackets shot through with metal, and pink jacquard pleated skirts. A silver cropped jacket with grey embellished shell and butterfly-embroidered tulle skirt was beautiful. Even the skull and crossbones on his jersey-linen T was elegant and made from Swarovski crystal. The only frightening thing in this ghost tale were the cotton-silk long johns. Some things just shouldn’t be resurrected.

Joeffer Caoc’s Tuesday show at the edgy Spin Gallery set the main trend for the rest of the week. It was all about pretty. His program notes defined it as: “Pleasing or attractive in a graceful or delicate way. Clever; adroit: a pretty manoeuvre.” His collection met the definition with sparkling denim and lilac trenches, sheer butterfly-sleeved blouses, abstract-printed skirts and dresses with his signature seaming and tucking that juxtaposed strength and delicacy. With the models in their fluttering butterfly-sleeved blouses pausing in front of an oversized painting of a child-angel, Caoc couldn’t have planned it better.

David Dixon captured the effervescence of a carefree Italian girl he spotted while backpacking through Italy years ago. Seating the front row at bistro tables covered with red-checkered tablecloths, he tamed the savage fashionista beasts with San Pellegrino and biscotti. He then captured the freshness of his muse with a sweet grouping of white dresses, some simple and high-waisted in silk, others strapless and shredded cotton with thick belts, another in a vine pattern and paired with a sunny yellow jacket. With dresses and skirts for evening layered with black petals, he added a spoonful of sin to all that sweetness.

Sweet innocence was Common Cloth’s theme. The audience was a peeping tom in a game of dolls. Melanie and Kristina Bozzo’s installation in the exhibition area of Muzik featured half-a-dozen models frozen in a tableau, as their floral pleated skirts and’50s-style circle dresses, shorts and pretty camis, were primped and prodded by two little girls who fluttered around them in crinolines. Hello dolly!

Arthur Mendonça played with pretty but through the sexy, exotic lens of Marrakesh, which inspired him after a trip there in the spring. He competed with Tom Ford in inspiration but he held his own in the comparison. The best were tiger-face tops, culottes and structured bomber jackets, as well as a parade of flirty chiffon dresses, with ribbon-ruffled fronts and wide belts in peacock colours of tangerine, azure and yellow. That’s bright enough to stand out.

Montreal’s Denis Gagnon called his collection “Sweet and Sour Little Girls” but there was nothing sour and, for that matter, nothing for little girls either. Ruffled, yes. Pleated, yes. Even embellished with rosettes. But it was definitely all grown up. His pintucking was so intricate and architectural his designs should have come with a set of drafting plans to understand. Take, for instance, the tuck pattern on the hip of pants, the almost tiger-stripe tucks on dresses and the crisscross pattern on the backs and fronts of several tops. It was frou-frou with a vixeny twist. Even the crisp white high-collared Victorian shirts were sexy, especially when paired with black hot pants.

No one would call fellow Montrealer Andy The-Anh unruffled. The designer appeared calm, but he offered a collection that was all about the ruffle, with layers of them on almost every piece: the front of flirty coral sundresses, running vertically on a pink froth of a halter top and mid-thigh on ankle-length skirts. They could have looked childish but The-Anh masterfully maneuvered them into sophisticated instead.

Izzy Camilleri did sexy sharp and strong with magnificent flowing caftans and gold halter with hot pants that must have emptied the coffers with their dangling chain fringe shifting and slithering over the bare skin beneath. Her shiny snake-print dresses and suits were a second-skin you wouldn’t want to shed.

Also doing the sexy rocker thing was Rosa Costanzo whose theme, "Post-modern Italian Woman" paid tribute to Madonna. Models wore crucifix necklaces with tromphe l’oeil looks such as a dove grey jersey dress that looked like 2 pieces but was actually one-piece and a black jersey t-shirt with faux hand-embroidery resembling a multi-strand pearl necklace. Volume was created in skirts, tops and dresses with use of pleating, gathering and ruching techniques.
For post-runway show images, visit www.lorealfashionweek.ca.

3. Breaking Through to the U.S. Market
On October 19, 2005, TFI hosted an informal new vendor go-see for Gerry Myler, visiting retail buyer of Gerry’s in New York. Myler has three stores in Manhatten and buys men’s and women’s premium denim lines and casual separates. Celebrity clients include Sarah Jessica Parker, Susan Sarandon and Sandra Bernhardt.

Myler (left, seated) was in Toronto courtesy of a federal government program called Reverse NEBS (New Exporter to Border States), arranged through the department of International Trade and the Canadian Consulate in New York. His mission was to scout Canadian lines to add to his predominantly American mix of brands such as Juicy Couture, L.A.M.B. by Gwen Stefani and Joystick. Myler describes his buying habit as “item-driven”. He looks for lines that “work back to denim”, including sexy, feminine day dresses that could be worn under a jean jacket. He looks for unique items that he says “aren’t ridiculously priced” and that demonstrate a balance between innovation and saleability. He’s always on the lookout for the next big thing because “the name of the game in New York is to get it first,” he says.

Of the lines he reviewed, Myler was wowed by Mendonça, Joeffer Caoc, Smythe and Rosa Costanzo. While he was impressed with the quality of Canadian fabrications and design it may likely be only Costanzo’s line that will hang on the racks in Gerry’s. “Price is a big issue for me,” he said, citing that he found many lines too expensive for his stores. Photo: Arthur Mendonca (centre) with Jamil Juma (left) and Christy Smythe (right).

Designers interested in pitching their lines to Myler can contact him at Gerry’s, 112 Eighth Ave., New York, NY, 10011. But be warned, Myler isn’t easily impressed by the buyers’ kits he gets in the mail. Those that go immediately into the garbage bin are ones with product inappropriate for his store (style and/or price), those without great hard-copy product images (he won’t view a CD or website due to a lack of time) and those without a price list in U.S. dollars. “I look for kits that catch my eye,” says Myler. “The imagery has to stand out.”

4. London Calling
Attention TFI members: Get exposure and make sales in the U.K. market! This first-time ever AMAZING opportunity is ONLY available to TFI members so if you haven’t joined or renewed yet, now is the perfect time to be a part of our community.

TFI members, contact us and we’ll send you instructions on how to post your profile and items for sale in the online boutique at Fashion Capital, www.fashioncapital.co.uk. Usually the fee to participate is £150 for six months but thanks to Jenny Holloway, industry advisor to Fashion Capital and London Fashion Forum (LFF), there is NO COST for TFI members. All you have to do is ensure that your TFI membership will not expire before December 31, 2005. Send us an email and we’ll forward you instructions on how to self-load your profile page.

TFI caught up with Holloway during a visit to Toronto as part of the Strategies for Creative Cities project, based at the University of Toronto and London Metropolitan University. The project aims to capture the best practices of cities around the world that are developing strategies to support and foster their creative economies. An international study team comprised of researchers and representatives of government agencies, creative organizations and cultural industries from both London, U.K., and Toronto, visited the Toronto Fashion Incubator on October 4, 2005, to learn about TFI’s success in nurturing and developing new fashion entrepreneurs. LFF and its sister organization, the London Apparel Resource Centre, are similar to the TFI in that they create jobs, retain jobs and promote London as an international design centre.

Fashion Capital is a fantastic web portal to the U.K. market and is loaded with information to help new designers enter the market. Find suppliers overseas, read up on industry news and more! The website attracts over 60,000 hits per week from around the globe.

5. No Tax on Imported Textiles
On October 28, 2005, the federal government announced its intention to introduce measures to assist the Canadian textile and apparel industries. These include eliminating tariffs on a number of fibres, yarns and apparel fabrics not produced in Canada and moving forward with additional measures to help strengthen the competitiveness of these industries.

The government is also considering other proposals that could yield up to an additional $17.5 million in annual tariff relief, bringing the total amount of duty savings up to $46.5 million annually.

Along with these tariff-relieving measures, the government will extend the Designer Remission Order and will eliminate the $14/m2 price point on imported fabrics. This will allow designers to import all of their fabrics duty-free and better compete internationally.

Finally, the government and the textile and apparel industries have been working on the design of an outward processing program to provide new market opportunities for the textile industry. This work will move forward on a priority basis.

“Last December the government of Canada introduced a package of measures that considerably increased the annual level of assistance to the Canadian textile and apparel industries,” said Pacetti. “The measures announced today will go even further, by helping Canadian textile and apparel companies lower costs and develop the new products and markets necessary to face increasing competition from around the world.”

For the complete press release and details, please visit http://www.fin.gc.ca/news05/05-071e.html

6. Develop a Winning Fall 2006 Collection
On September 27 and October 6, 2005, TFI presented a two-part seminar/workshop led by Paula Shneer, marketing consultant, Mix Consulting and Susan Langdon, executive director of the Toronto Fashion Incubator. The duo, both with 20-plus years of industry experience, offered tips and advice on how to prepare a successful line. Here is a snapshot of what was discussed:

Research is KEY to finding answers that will enable you to develop a marketable and successful collection. Since everyone's product is different, only you can discover answers to questions such as, “How can I improve my sales?”, “Which stores are the right ones for my line?”

Retailers are annoyed when designers approach them with inappropriate product for their stores because it shows that the designers haven’t taken the time to learn about their store and customers. So the only way to find out what product IS appropriate is to do in-store research. As seasons and customers change and adapt to economic times, you need to go back to the store frequently to see what's selling, who they're buying and why. In other words, one-time field research is not enough; it's a constant learning process.

Research questions to ask yourself as you “do the stores”:
* Which local stores are BEST suited to buy my line and why?
* What other lines do they carry?
* What are their price points?
* Why do you feel they should also buy my line?
* By reviewing the store’s present stock, what trends do you feel will continue next year and what is at the end of the fashion cycle?
* What commodities did you find interesting or lacking?

Other research sources and questions:
* Read newspapers – read the business section and current events and ask yourself how outside factors might affect sales and buying habits for next season and the year ahead?
* What adjustments in your design and pricing might be necessary given the current and forecasted economic climate?

After the field work stage, every cohesive collection starts with the development of an inspiration board for the season. Research your inspiration by reviewing TFI’s trend-forecasting publications and industry periodicals (Inside Fashion, Style, WWD), look through fashion magazines and note the THEME of the editorial spreads, and read about other designers’ inspiration (Vogue and Style magazine are great for providing this info). Mount inspirational imagery onto a board along with fabric swatches, buttons, trims, trinkets, etc., then come up with a witty, intellectual and original title.

As you develop your product ideas, keep in mind your field research, your commodity type, your target market, what your brand stands for, as well as the inspiration for this season’s line. When you find yourself with too many ideas or too little, refer back to your inspiration board to help you keep focused. Flesh out, edit or revise your sketches and play around with fabrics before buying any, but the KEY task is to EDIT your collection over and over again before committing yourself to pattern and fabric. Time is money but so is expensive fabric and labour.

7. ROM Opens New Galleries
The Royal Ontario Museum (ROM) recently announced the opening of the first new galleries of Renaissance ROM, the museum's expansion and restoration project. On Monday, December 26, 2005, the public can explore 90,000 square feet of newly renovated public space, featuring 10 new galleries, in the museum's historic buildings. The openings include a new wing for art and archaeology of China, Japan and Korea, a gallery featuring artifacts and art from Canada's First Peoples, and several renovated public areas. Two original ROM exhibitions, Déco Lalique and Korea Around 1900: The Paintings of Gisan, will also open on this date.

Renaissance ROM is the largest heritage restoration and museum expansion project taking place in Canada today. For the first time in more than 20 years, visitors will experience the ROM's historic buildings in their original splendour. Soaring windows have been uncovered, high ceilings reclaimed and sightlines opened to allow natural light to fill the original grand vistas inside the 1914 Philosophers' Walk building to the west, and to the east, the 1933 Queen's Park Building – recently named in honour of the Weston Family.

For the full news release, please go to www.rom.on.ca/about/history.php and click on "ROM NEWS."

8. Scene + Heard
Modelling for a Cause

Pink Tartan surprised the crowd during L’Oreal Fashion Week with Yasmine Warsame (left) donning the opening outfit of its show. The supermodel, more used to the runways of New York, Paris and Milan, donated her fee to Toronto women’s shelter Nellie’s and requested that Pink Tartan match it or host a fundraiser in support of the charity. The goal is to fully outfit 20 or more kids for the winter, she says. Warsame’s six-year-old son Hamza brought the charity to his mother’s attention; one of his friends is the daughter of a Nellie’s employee. “Most of the women’s shelters are full of immigrants who might need a hand in the new society they are in, so Nellie’s helps them ease into Canadian society,” she says. “They provide a lot of counseling and disease protection. They do so much. I’d love to help the whole world.” Warsame flew in from Sweden, where she was attending a family function, and spent time during the pre-show somewhat anonymously in the bar area of Muzik.

Who’s Filling the Gap?
Canadian Pina Ferlisi, who held the top position as executive vice president of design and product development for the Gap, left the company in mid-October and was replaced by Charlotte Neuville who was most recently executive vice president of design at New York & Co. There were no details at press time about why Ferlisi left or of her future plans.

Silver’s Panty Raid
Sister Underwear is losing its mom. Designer Sara Graham is selling her Toronto label to become part of the team at Silver Lining. The marketing agency works with small- to medium-sized companies to build their businesses.

Thank You to our Donors!
Many, many thanks to all of our fabulous TFI donors! Running a non-profit and providing all of the benefits we offer to the community cannot be achieved without your help and the support of our sponsors. Thank you to the following contributors for your generosity: Mona Raza, Bari Cohen, Carissa Kettlewell, Aviva Babins, Zenfira Salimova, Rosa Costanzo, Guy Boucher and Pamela Shainhouse. If you would also like to make a donation that will help us to support, nurture and promote new fashion entrepreneurs, please visit TFI Shop at www.fashionincubator.com.

Just the FAX
Pull out your rolodex! TFI has a new FAX number for all non-spammers to note: 416-971-6717.
Also, Mercy, the successful Canadian line designed by Jennifer Halchuk and Richard Lyle, has moved to 176 John Street, Suite 501,Toronto, Ontario M5T 1X5.

Show Your Colours
Canada’s Olympic Team at the 2006 Olympic Winter Games taking place this February in Torino, Italy, will be sporting uniforms designed and developed by Hudson’s Bay Company (Hbc). The Hbc uniform package combines the best of fashion and function, with a distinct take on both Canadian heritage and modern, high-tech, high-performance sports wear. Designed by an all-Canadian design team that included Tu Ly and TFI alumna, Crystal Siemens, select replica wear items will be available to the public in special Olympic themed boutiques in 550 Hbc stores such as the Bay, Zellers and Home Outfitters. Hbc is the Official Clothing and Luggage Supplier to the Canadian Olympic Teams and the Official Olympic Department Store Partner in Canada until 2012.

Media Alert
Beth Thompson is the new editor at Glow. She was formerly the editor of HBC’s custom publication Living Spree. Camilla Kay, Glow’s new executive beauty and style editor, was formerly the beauty director at Instyle U.K. A few offices over at Flare, Zenya Sirant has joined the team as the new fashion news editor. Sirant recently jumped over from Now.

RK – Okay
Rk, the six-store chain which is only five years old and owned and operated by Toronto’s Wing Son Group, opened a flagship location at Cumberland and Bellair last month. Rk carries its own line of sleek and sophisticated womenswear, which include everything from suits to outerwear and activewear. 416.967.7890. Right: RK wool coat with leather belt and arm bands, $375.

Fall 2006 Fashion Week Dates Announced
FDCC (Fashion Design Council of Canada) recently announced the dates for the next L’Oreal Fashion Week. The week-long celebration of Canadian fashion design will run March 13 – 17, 2006. Typically held during the third week of March, FDCC opted to run the event during March Break to avoid a head-on scheduling clash with Los Angeles Fashion Week. No word on the venue yet.

Jump Start Your New Year’s Resolution
Get a leap on the New Year by committing yourself now to starting the fashion business you’ve always wanted. Why wait until January 1 when you can join TFI today and start taking advantage of the fantastic benefits and information awaiting you at TFI. TFI members enjoy discounts at TFI Shop and various suppliers including Mokuba Ribbon, Style magazine and Reliable, access to exclusive members-only seminars and meetings, reduced prices to TFI events such as TFI New Labels, exclusive invitations for new vendor go-sees, media events, sales clinics, consumer sales opportunities and more! Join up online at TFI Shop and start enjoying your benefits 365! Cost to join is just $130 + GST for a one-year membership. While you’re at it, purchase the “How to Start a Fashion Business” or “How to Prepare a Business Plan for Your Fashion Business” guidebooks for only $27 each (buy both for only $47) + GST. E-delivery is within the next business day but don’t wait until the last minute; TFI Shop will be closed December 24 through January 2.

9. Upcoming Events

Sexy in the City
Saturday, December 10 from 1:00 to 10:00pm

Featuring local Toronto-based designers only, this exciting shopping event is dedicated to bringing more public awareness to talented Canadian designers. Shop, enjoy cocktails and nibble on hors d’oeuvres. $3 per person. Location: Silk Lounge, 255 Richmond St. West, Toronto. For more info, visit Sexyinthecity@rogers.com or call 647-400-1178.

TFI Sales Clinics
Get one-on-one professional sales and marketing help to help you achieve your sales objectives. Perfect your selling pitch, develop your marketing materials, find out what buyers are buying in Canada or simply get feedback on your line and pricing. Supported by Industry Canada and the Toronto Fashion Incubator, this incredible program is available from now through March 2006 and is exclusive to TFI members. Call us today for details as space is limited, 416-971-7117 x 21. Cost is $22 + GST per member, per appointment.

TFI Annual Holiday Closing Dec 23 – Jan 2
We’re taking time off to enjoy the holidays from 12:00noon on December 23 through January 2 so until then, we’re here to pre-book your time in the TFI Resource Centre commencing January 3, 2006. Also, please make note of the next TFI members meeting: Saturday, January 7th at 2pm. At this time, we at TFI send our sincerest appreciation to all of our sponsors, supporters, members and TFI News subscribers and wish you a safe and healthy holiday season.

TFI Studio Tours
Saturday, January 7 at 11:30am

Interested in a TFI membership? Come to this informative walk-through tour of TFI and learn more about our programs and benefits that can help you and your business. Pre-register at 416-971-7117 x 21 or by contacting TFI. Please arrive early as tours start on time. Location: 106 Dovercourt Road, Toronto.

TFI Members’ Networking & Brainstorming Meetings
Saturday, January 7, Doors open 1:30pm, Meeting at 2:00pm

TFI members are invited to attend our monthly networking and brainstorming meeting at the Toronto Fashion Incubator. Meet new people, share ideas and get inspired! Sign up to attend this free event by contacting TFI. Location: 106 Dovercourt Road, Toronto.

Guilty Pleasures
Saturday, January 28 at 11:00am and 1:30pm

This fabulous pre-fix fashion brunch has all the makings of a not-to-be-missed style experience. Shop thru racks of cool Canadian designer clothing including exclusive limited editions, hot winter and spring trends and the most gorgeous accessories in town. A door prize will be up for grabs and everyone walks away with a decadent goody bag compliments of ELLE CANADA! This is the perfect gift idea for a mom/ daughter duo or a fun day with your girlfriends. Proudly presented by The Drake Hotel, ELLE CANADA and the Toronto Fashion Incubator. Tickets are $30 plus tax and gratuity and available by calling 416-531-3042 x 113. Location: The Drake Hotel, 1150 Queen St. West, Toronto.

Spring 2007 Trend Forecasting Seminar at TFI
February 9, 2006 at 5:00pm and 7:00pm

Come to TFI’s semi-annual trend forecasting presentation by Promostyl. Find out what’s hot for spring 2007. Colours, trends and details for women’s, men’s and children’s wear will be covered. This exclusive opportunity is ONLY for TFI members so if you’re not a TFI member or haven’t re-joined yet, NOW is the perfect time! Tickets are $25 + GST per member, per session. Register online at TFI Shop.

Interested in having your event posted? Send your submission with a minimum of 30 days notice to info at TFI.

Find out what’s happening on the catwalk, in the stores and at trade shows. We think you’ll love this site!

Get market reports and business leads from places around the world such as the U.S., Europe and Asia by signing up with The Virtual Trade Commissioner.

New to exporting? Start here to develop your export marketing plan.

CHANGING YOUR ADDRESS OR EMAIL ADDRESS? Keep us updated so you don’t miss out on important opportunities and notices. Contact TFI at tfi@fashionincubator.com or call 416-971-7117 ext. 21 with your latest contact info.

For a list of TFI members, look through Resident Profiles and Outreach Listings at www.fashionincubator.com/our_members/index.shtml.

The Toronto Fashion Incubator (TFI), an innovative, non-profit, small business centre established in 1987, publishes TFI NEWS. TFI creates a sense of community among its members by delivering its comprehensive programs and benefits with an approach that is professional, passionate and nurturing.

TFI NEWS is a FREE newsletter publication sent to all TFI members and to those who requested it. Please forward this newsletter to other interested individuals and help spread the word! Information is intended for interactive and information purposes only. Submissions and feedback are welcome from all and should be sent to TFI.

To subscribe or unsubscribe to TFI NEWS please email us or call
416-971-7117 ext. 21.

Toronto Fashion Incubator
106 Dovercourt Road
Toronto, ON
Canada M6J 3C3

Tel: 416-971-7117
Fax: 416-971-6717
Email: tfi@fashionincubator.com

Office hours
Monday through Friday, 9:00am to 5:00pm EST, closed noon to 1:00pm daily and statutory holidays. Now open one Saturday every month from 11:00am to 5:00pm by appointment only.

Directions to TFI
We’re located on Queen Street West, one stop light east of Dufferin. Look for the TFI sign on the southwest corner of Queen Street West and Dovercourt Road in the West Queen West Arts + Design District.

© Copyright 2005 The Toronto Centre for the Promotion of Fashion Design (Toronto Fashion Incubator, TFI). No part of TFI NEWS may be copied or duplicated in any form or by any means without the prior written consent of the Toronto Fashion Incubator.

This publication is distributed for information purposes only and with the understanding that TFI is not responsible for the results of any actions taken by any person in reliance on such information, nor for any errors or omissions contained herein. TFI expressly disclaims any and all liability arising out of the use of this publication or any part thereof by any person.


Sponsored by TEDCO (Toronto Economic Development Corporation) www.tedco.ca


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