Career-Making Challenge Breeds Fierce Competition

In an evening of fashion, shopping, and unparalleled innovation, see the dramatic conclusion of the Toronto Fashion Incubator New Labels® Fashion Design Competition on April 25th. After a rigorous six-month design competition, an inspiring runway show sets the stage to unveil four talented finalists as they compete for an ELLE Canada prize package valued at over $25,000. See Brazilian-inspired swimwear go up against avant-garde apparel in a ground-breaking event packed with fashion insiders. Watch charismatic emcee Anne-Marie Mediwake (Co-Anchor of the News Hour at 6, Global News) and noteworthy competition judges Nathalie Atkinson (Fashion Journalist, National Post), Kim D’Eon (Entertainment Reporter, ET Canada), David Dixon (Designer, David Dixon Inc.), Teresa Isabella (Design Director, Bluenotes), Peter Papapetrou (Stylist & Fashion Editor, Lush magazine) and Rita Silvan (Editor-In-Chief, ELLE Canada) deliberate live at the gala to decide the winner.

WHO: TORONTO FASHION INCUBATOR (TFI), ELLE CANADA, EXPERT JUDGES & FOUR EMERGING DESIGNERS
 

• GUSHUESWIM BY CHERYL GUSHUE: Brazilian-inspired swimwear for the sexy and confident woman
• JODY LEIGH: Classic career wear takes a cue from the 1940s
• THIEVES BY SONJA DEN ELZEN: Fine tailoring and easy draping in eco-friendly fabrics
• FAREN BY FAREN TAMI: Architecture and art meet for edgy separates

WHAT: TFI NEW LABELS® RUNWAY FASHION SHOW & GALA PRESENTED BY ELLE CANADA
Runway show, cocktails, silent auction and exclusive gift bag from ELLE Canada

WHERE: THE CARLU, 444 YONGE STREET, TORONTO

WHEN: SATURDAY APRIL 25, 2009. 6PM VIP RECEPTION, 7PM GENERAL ADMISSION RECEPTION AND VIP DINNER 9PM NEW LABELS® RUNWAY SHOW

TICKETS: General admission $55, VIP tickets $255, VIP Table for 10 $2000
All ticket levels available at www.elleshow.ca, or 416-218-3545

ABOUT THE TORONTO FASHION INCUBATOR
The Toronto Fashion Incubator (TFI) is an innovative and highly respected non-profit organization that plays an essential role in the growth and promotion of Canada’s fashion community. TFI helps fledgling fashion entrepreneurs develop the creative and professional capacity they need to thrive and survive in the challenging world of fashion. Established in 1987 by the City of Toronto, TFI was the first fashion incubator of its kind in the world. Over the past 22 years, TFI has fostered many of Canada’s most celebrated talents including Joeffer Caoc, David Dixon, Foxy Originals, Todd Lynn and Arthur Mendonça.

In addition to offering mentoring, educational resources and marketing/promotional opportunities, TFI offers affordable workspace from only $275/month, located steps away from Liberty Village. Fashion designers, jewellery and accessories start-ups, stylists and other fashion entrepreneurs who are looking for a professional and creative environment with business support are invited to attend an Open House on April 2, 2009. TFI is offering 25% off 3 months rent for those who sign up for studio space by April 30, 2009. To register for the Open House, contact openhouse@fashionincubator.com.

WWW.FASHIONINCUBATOR.COM

PRESS PASSES/INQUIRIES/INTERVIEW REQUESTS: FAULHABER PR, 416.504.0768 TATIANA@FAULHABER.CA