Clara Northcott is a senior public relations/communications professional with over 15 years of experience in marketing, public relations, special events and sponsorship. As President of Northcott Communications she has successfully handled public relations for an impressive list of international and Canadian clients including, Diageo, Smirnoff, Veuve Clicquot Ponsardin, Phantom Industries, Sara Lee Hosiery, Mondetta, Painter/Sculptor Thi Tram Vo, Pianist/Vocalist Allison Crowe, designer Arthur Mendonca, Lulu B Wines (Sopexa Canada) and The Canadian Multicultural Hockey Championships.
Northcott Communications handled the Canadian launch of Veuve Clicquot Ponsardin's "La Grande Dame" PR Program recognizing Canadian women in the arts and business fields. In addition, she played a pivotal role in popularizing the Smirnoff International Fashion Awards in Canada and abroad--Canada hosted the International Final twice, it won two international titles between 1992-2002, and in 2002, Smirnoff accepted an Industry Award from the City of Toronto, for its contribution to Canadian Fashion.
Earlier in her career, Clara held positions at Estee Lauder, Eaton's, Ryerson University and Sanger Harris in Dallas, Texas.